INDIANAPOLIS AERO CLUB

STRATEGIC PLAN PROPSAL FOR 2020-2025

MISSION STATEMENT: To promote aviation within our club & community through fun, inspiration, & education.

CORE VALUES: Love of aviation, fun, helping others, leader in the community, serve & support fellow members, inspire, forward looking with focus.

GOALS:

  1. GOAL #1 Membership & Retention:
    1. Club business cards- 2020
    2. Club apparel- 2020
    3. Auto renewal with credit card pmts for membership-2021
    4. Assign greeter(s) at each monthly meeting- 2020
    5. Offer life membership rates- 2021
    6. CRM- software data collection- Initiate investigation into this software- 2021
    7. Increase paid memberships by 20% in 2020 (The 20/20 Vision Plan)
      1. Increase paid memberships by 20% each subsequent year 2021-2025
    8. Increase participation of members & families in club activities each year 2020-2025

via acknowledgement & communication with all household members

 

  1. GOAL #2 Communication
    1. Continue newsletter (digital or hard copy)- 2020
    2. Continue Facebook/ Instagram pages- 2020 (As an open or closed group?)
    3. Continue Website- 2020
    4. Skype for club/ committee meetings retaining some face to face- 2020
    5. Live streaming some speakers at dinners- 2020
    6. Ensure direct communication with paid members and their families (to meet goal of increasing club activity participation as stated in goal 1h)- 2020

 

  1. GOAL #3 Elevating Club Reputation
    1. By advancing our other listed goals- 2020
    2. As members, promote a + spirit and image of the IAC while out in community as a growing, active club- 2020
    3. Support Special Olympics- 2021
    4. Create a Wikipedia page for Indianapolis Aero Club- 2020

 

  1. GOAL #4 Increase Activities That Are: Fun, Flying, Inspiring, Educational (Establish/ maintain an “activities” chairperson)
    1. Fun
      1. Dinner/ speaker- 2020
      2. Movie nights in summer to replace dinner/ speaker nights- 2020
      3. Cookouts/ coffee/ doughnuts at hangars replacing some dinner/ speaker nights- 2020
    2. Flying
      1. Fly-outs- 2020
      2. Club Fly-in picnic- 2020
    3. Inspirational
      1. Continue to support Indiana Women’s Air Race teams- 2020
      2. Record/ document “Member Spotlight” interviews- 2021
    4. Educational
      1. Continue to support Indiana Women’s Air Race teams- 2020
      2. Scholarship to ACE Academy replacing EAA Airventure – 2021
      3. Scholarship to Cupertino replacing Huntington space program- 2021
      4. Increase existing scholarship amounts and/ or offer new scholarships- 2022-25

 

  1. GOAL #5 5 Assisting existing & aspiring pilots to get (back) into aviation:
    1. Work with Anytime Fitness on pilot fitness program- 2020
    2. Initiate a pitch hitter flying program- 2021

 

  1. FUNDRAISING
    1. Program to “will” assets to specific/ purposeful programs in IAC (Memorial Gifts)-2021
    2. Continue to utilize annual picnic as fundraiser platform for
      1. Aircraft Rides- 2020
      2. Other item auctions by sending letters to vendors- 2020
        1. Garmin, Sporty’s, Eli Lilly etc
    3. Investigate avenues of further fundraising opportunities for 2021-25
    4. Continue to reach out for sponsors to the club/ website-2020

Respectfully submitted,

Rodney W. Davis, Chairman

Strategic Planning Committee

Indianapolis Aero Club board member

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INDIANAPOLIS AERO CLUB

STRATEGIC PLAN APPENDIX

ACTION GOALS FOR Q1 2020

GOAL 1a. Club business cards

GOAL 1b. Club apparel

GOAL 1d. Assign greeter(s) at each IAC event

GOAL 2d. Establish Skype as communication aid for meetings (club, board, or committees)

GOAL 4a.(ii) Movie nights

GOAL 4b.(i) Fly-outs

 

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INDIANAPOLIS AERO CLUB

STRATEGIC PLAN APPENDIX

SUMMARY OF GOALS BY YEAR

2020:

  1. GOAL #1 Membership & Retention:
    1. Club business cards
    2. Club apparel
    3. Assign greeter(s) at each monthly meeting
    4. Increase participation of members & families in club activities each year
    5. Increase paid memberships by 20% in 2020 (The 20/20 Vision Plan)
  2. GOAL #2 Communication
    1. Continue newsletter (digital or hard copy)
    2. Continue Facebook/ Instagram pages
    3. Continue Website
    4. Skype for club/ committee meetings retaining some face to face
    5. Live streaming some speakers at dinners
    6. Ensure direct communication with paid members and their families (to meet goal of increasing club activity participation as stated in goal 1h)
  3. GOAL #3 Elevating Club Reputation
    1. By advancing our other listed goals- 2020
    2. As members, promote a + spirit and image of the IAC while out in community as a growing, active club- 2020
    3. Create a Wikipedia page for Indianapolis Aero Club
  4. GOAL #4 Increase Activities That Are: Fun, Flying, Inspiring, Educational (Establish/ maintain an “activities” chairperson)
    1. Dinner/ speaker
    2. Movie nights in summer to replace dinner/ speaker nights
    3. Cookouts/ coffee/ doughnuts at hangars replacing some dinner/ speaker nights
    4. Fly-outs
    5. Club Fly-in picnic
    6. Continue to support Indiana Women’s Air Race teams
  5. GOAL #5 5 Assisting existing & aspiring pilots to get (back) into aviation:
    1. Work with Anytime Fitness on pilot fitness program
  6. FUNDRAISING
    1. Continue to utilize annual picnic as fundraiser platform for
      1. Aircraft Rides
      2. Other item auctions by sending letters to vendors
        1. Garmin, Sporty’s, Eli Lilly etc
    2. Continue to reach out for sponsors to the club/ website

2021:

  1. GOAL #1 Membership & Retention:
    1. Auto renewal with credit card payments for membership
    2. Offer life membership rates
    3. CRM- software data collection- Initiate investigation into this software
    4. Increase paid memberships by 20% each subsequent year
    5. Increase participation of members & families in club activities each year
  2. GOAL #3 Elevating Club Reputation
    1. Support Special Olympics
  3. GOAL #4 Increase Activities That Are: Fun, Flying, Inspiring, Educational
    1. Record/ document “Member Spotlight” interviews
    2. Scholarship to ACE Academy replacing EAA Airventure
    3. Scholarship to Cupertino replacing Huntington space program
    4. Initiate a pitch hitter flying program

2022-2025:

  1. Increase paid memberships by 20% in 2020 (The 20/20 Vision Plan)
      1. Increase paid memberships by 20% each subsequent years
  1. Increase participation of members & families in club activities each year

via acknowledgement & communication with all household members

  1. Increase existing scholarship amounts and/ or offer new scholarships
  2. Investigate avenues of further fundraising opportunities